Natomas Tourism Improvement District

At a glance

What: A Councilmember proposal (January 2025, heard August 2025) to create a funding mechanism for community infrastructure that boosts tourism and hotel and business opportunities in North Natomas; affects Districts 1 and 3.
Where it stands: Staff is finalizing a six-month consultant contract to support forming the district: leadership and organizational structure, consensus building and outreach to hoteliers and stakeholders, and preparing petitions ahead of the city hearing process and formal adoption.
What's next: Staff will keep giving the committee quarterly updates as the six-month project proceeds.

Part of the quarterly Councilmember proposal update heard at the November 10 Budget and Audit Committee meeting. No action was taken; it was an update only.

Budget and Audit Committee, November 10, 2026 (captions): 2026-11-10 - Budget and Audit Committee Meeting

Staff reported the contract with a consultant is nearly complete and the six-month formation project is underway. No action taken.